Did you know that one of every five minutes spent on the Internet is spent social networking? Or that in the United States 98 percent of people who are online use social networks each month, making it the number one online activity? Your customers’ time and attention are being consumed by social networking sites like Facebook, Twitter, and LinkedIn. Use them wisely, and they can give your marketing strategy a powerful boost.
06 June, 2012

We’re at our keyboards way too much, and, let’s face it, the lure of the Internet is irresistible. How do you minimize your computer time and stay focused on tasks? Leo Babauta, creator of zenhabits.net offers these suggestions: 1. Disconnect. When you want to focus on a...

05 March, 2012

Dear DW, Can you give me some guidelines about e-mail etiquette at work? What types of things should I avoid saying? Signed, Careful Communicator Dear Careful Communicator, E-mail etiquette expert Judith Kallos (www.businessemailetiquette.com) says if there’s one cardinal rule to follow when composing an e-mail, it’s this: Ask yourself, “Would...

14 February, 2012

Whether they’re salaried employees or self-employed business owners, more and more people want to work outside the office. Telecommuting involves working anywhere from a half day to full-time off-site or on your own turf. Although the idea of driving less, computing in your jammies, or having...

10 September, 2011

Dear DW: Like many people out there, I have a blog in which I write about things like my hobbies, favorite movies, political views, friends, and family—basically, my life. But a lot of my life takes place at work. So what is considered acceptable to...

03 April, 2011